Ask anyone why they like the Grand Rapids area and one comment among the various responses will be, "Grand Rapids is a great place to raise a family."


Grand Rapids Family Magazine "knows its audience and is extremely reader-friendly. The inside pages really have a sense of where the magazine lives and whom it is writing for. It is a great piece of work (where) readers can find some uncommon wisdom."

— Northwestern University
Medill School of Journalism

Grand Rapids Family Magazine creates an environment that provides our advertising customers a caring approach to reach their customers. The editorial content is healthy, nurturing, educational, entertaining and informative.

Grand Rapids Family Magazine is a unique resource for parents, educators, professionals and service providers, supplying information on what to do and where to go in cities and neighborhoods throughout West Michigan.

Grand Rapids Family Magazine regular features include enlightening and humorous columns, stories that explore and report on private schools, charter schools, public schools, home school, eating disorders, anger, athletics, kid camps, family camps, camping, cruising, health care, pet care and myriad issues confronted and discussed among today's Grand Rapids families. Additionally, each issue features a family calendar of events, practical advice for parents, reviews of books, movies and plays and much more.

Frontlines Timely information that includes resources, product reviews and other tidbits.

Education Monthly updates on learning styles, charter schools, public schools, private schools, colleges and universities, early-learner programs and much more.

Family Health Monthly column for living a healthier lifestyle.

Pop Life The other side of parenting by Dwight Hamilton.

A look at the 55,200 monthly readers of Grand Rapids Family Magazine:

Female 92%
Own Home 63%
Married 77%
Attended College 62%
Employed 63%
Average Age 38
Children Per Household 1.9

Pulse Research, November 2005


General Advertising Rates
Contact Randy Prichard at (616) 459-4545 or email rprichard@geminipub.com.

2008 Editorial Calendar
Monthly Columns, General Interest News and Briefs

January
Education: Regional Choices
The List: Fitness Centers
Marketing: Education & Education Enrichment Guide
Education Fair – January 19
Grand Rapids Family Grand Traveler:
Boyne, Petoskey and Harbor Springs
Advertising Space Reservation and Materials
Due Deadline:
December 3, 2007

February
Annual Camp Issue
The List: Top Spring Break Destinations
Marketing: Camp & Summer Adventure Guide
Camp Expo — February 16
Grand Rapids Family Grand Traveler:
Chicago
Advertising Space Reservation and Materials
Due Deadline
: January 2, 2008

March
Dental Health
The List: Top Local Dentists
Marketing: Dentists: Profiles
Grand Rapids Family Grand Traveler:
Battle Creek, Kalamazoo
Advertising Space Reservation and Materials
Due Deadline:
January 28, 2008

April
Child Care: How to start a day care facility
The List: Accredited Day Care Providers
Marketing: Back Yard Fun Guide
Grand Rapids Family Grand Traveler:
Grand Traverse Region
Advertising Space Reservation and Materials
Due Deadline:
February 25, 2008

May
Summer Fairs and Festivals
The List: County Park/Beach Guide
Marketing: Summer Activity Guide and Mother’s Day Gift Guide
Advertising Space Reservation and Materials
Due Deadline:
March 24, 2008

June
Baby Issue
The List: Baby Names
Marketing: Physicians: Profiles, Father’s Day and Baby Gift Guide
Grand Rapids Family Grand Traveler:
Pentwater, Silver Lake and Ludington
Advertising Space Reservation and Materials
Due Deadline:
April 28, 2008

July
Home Efficiencies: Environmental and Energy Savings
The List: Green” Advisory Group
Marketing: Back Yard Fun Guide
Grand Rapids Family Grand Traveler:
Straits area and Mackinac Island
Advertising Space Reservation and Materials
Due Deadline:
May 26, 2008

August
Early Education: Ages and Stages
The List: Top Selling Educational Materials
Marketing: Consignment Store Guide
Grand Rapids Family Grand Traveler:
Southeast Michigan
Advertising Space Reservation and Materials
Due Deadline:
June 23, 2008

September
Back to School
The List: Tutoring Centers
Marketing: After-School Activity Guide
Grand Rapids Family Grand Traveler:
West Michigan
Advertising Space Reservation and Materials
Due Deadline:
July 28, 2008

October
Pet and Pet Care
The List: Pet Adoption Centers
Marketing: Party Guide
Grand Rapids Family Grand Traveler:
Grand Traverse Region
Advertising Space Reservation and Materials
Due Deadline:
August 25, 2008

November
Tweens and Teens
The List: Cyber Safety Tips
Marketing: Adoption & Foster Parenting, Therapists: Profiles | Holiday Gift Guide
Advertising Space Reservation and Materials
Due Deadline:
September 29, 2008

December
Holiday Issue
The List: Service Agencies
Marketing: Eye Care: Professional Profiles and Holiday Gift Guide
Grand Rapids Family Grand Traveler: Frankenmuth
Advertising Space Reservation and Materials
Due Deadline:
October 27, 2008

   

Special Note: In the event camera-ready materials or proofed materials arrive after the materials due date, a $75.00 service charge will be incurred by the advertiser for late changes.

Policies
Frequency discounts earned by contracting, in advance, for the desired frequency to be run during the contract year. Minimum rate holder for larger units—1/16 page. Contracts must be completed within one year of first insertion.

Commission/Discount of 15% to any Client/Recognized Agency that supplies a camera-ready advertisement (See under production specifications for definitions of camera ready.). Ads designed/produced by the publisher not subject to any commission/discount.

Payment terms for credit-approved Clients/Agencies are net 10 days from date of invoice. Credit terms are available upon approval from Publisher’s credit department. A credit application must be completed and submitted one week prior to closing date. Client may submit an approved current and complete Dun & Bradstreet report (not just a rating). One-time advertisers awaiting credit approval, cash in advance. All other categories, cash in advance. Cash discount of 5% for annual contracts of six or more insertions if paid in advance prior to first insertion deadline.

Production charges are in addition to space charges. Corrections subject to charges when the responsibility of the Client/Agency. Any alterations necessary to convert ads to either size, color or to meet printing specifications subject to charges.

Clients and agencies are held liable jointly and severally for all advertising charges. No credit will be extended for any advertising orders or space reservations that claim sequential liability.

Acceptance of all advertisers and copy is subject to approval by publisher. No space may be purchased for resale. Publisher is not liable for damages if, for any reason, he fails to publish an advertisement. All advertisements are accepted and published by Publisher upon representation that Client/Agency is authorized to publish entire contents and subject matter thereof. Advertising which simulates editorial content must include word Advertisement above and/or below. Borders around all advertisements, except bleed. Publisher not responsible for materials left unclaimed for more than one year from date of insertion. If copy is not furnished by the closing date as contracted for Publisher reserves the right to repeat last regular ad order and/or charge Client/Agency for minimum space required under the contract. Publisher will not be bound by conditions, printed or otherwise, on contracts, order blanks or instructions when such conditions conflict with it’s policies.

Short rate billed at the earned rate to Clients/Agencies who do not complete contract schedules. Credits earned during contract year applied to future billing for space. No cash rebates.

Service charges billed on all receivables over 30 days at the rate of 1% per month. Billing date - 25th of month preceding issue month (cover date). Billing date and service charge rate subject to change.

Contact any of our advertising consultants for more information.
 
General Sales Manager Randy Prichard rprichard@geminipub.com
Advertising Sales Consultant Kristine Byrnes kbyrnes@geminipub.com
Advertising Sales Consultant Kristy Gorno kgorno@geminipub.com
Advertising Sales Consultant Theresa Henk thenk@geminipub.com
   

 

 
   
  © 2008 Gemini Publications